The Medialister Blog

Articles and resources on public relations

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“PR is for Free” Myth: the Hidden Costs of Getting Earned Media Coverage

“PR is for Free” Myth: the Hidden Costs of Getting Earned Media Coverage

Alexander Storozhuk

Paid ≠ Ineffective: How High-Authority Sponsored Content Shapes AI-Driven Brand Visibility

Paid ≠ Ineffective: How High-Authority Sponsored Content Shapes AI-Driven Brand Visibility

Alexander Storozhuk

How Digital Neighbor Turned Local PR Into a Scalable Growth Channel With Medialister

How Digital Neighbor Turned Local PR Into a Scalable Growth Channel With Medialister

Alexander Storozhuk

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[Case study] How a Small Agency Turned Media Placements into a Scalable Growth Channel

[Case study] How a Small Agency Turned Media Placements into a Scalable Growth Channel

Alexander Storozhuk

Meet our MCP Server to Connect AI Agents Directly with Its Global Editorial Media Marketplace

Meet our MCP Server to Connect AI Agents Directly with Its Global Editorial Media Marketplace

Alexander Storozhuk

How SEO Teams Use Medialister to Build a Sustainable Backlink Profile

How SEO Teams Use Medialister to Build a Sustainable Backlink Profile

Alexander Storozhuk

How to Create a 90-Day Action Plan for Editorial Advertising

How to Create a 90-Day Action Plan for Editorial Advertising

Alexander Storozhuk

How to get ChatGPT to recommend your brand

How to get ChatGPT to recommend your brand

Alexander Storozhuk

The Zero-Outreach SEO Playbook for Shopify T-Shirt Stores

The Zero-Outreach SEO Playbook for Shopify T-Shirt Stores

Alexander Storozhuk

What Customer LTV Is & How to Calculate It

What Customer LTV Is & How to Calculate It

Alexander Storozhuk

The Guide For Lead Qualification (Lead Scoring)

The Guide For Lead Qualification (Lead Scoring)

Alexander Storozhuk

The Beginner's Guide To Performance Marketing

The Beginner's Guide To Performance Marketing

Alexander Storozhuk

Explaining digital and programmatic media buying

Explaining digital and programmatic media buying

Alexander Storozhuk

Refer & Earn: Introducing Medialister’s Affiliate Program

Refer & Earn: Introducing Medialister’s Affiliate Program

Alexander Storozhuk

We Have Opened Our Public Roadmap

We Have Opened Our Public Roadmap

Alexander Storozhuk

Fair Market Value: How to Price Your Media Placement Right

Fair Market Value: How to Price Your Media Placement Right

Alexander Storozhuk

Diving into Customer Acquisition Cost. Industry Benchmarks & How to Reduce Tips

Diving into Customer Acquisition Cost. Industry Benchmarks & How to Reduce Tips

Alexander Storozhuk

Free Media Plan Templates [Google Sheets]

Free Media Plan Templates [Google Sheets]

Alexander Storozhuk

Attention Is A Critical Component Of Advertising For Long-Term Impact

Attention Is A Critical Component Of Advertising For Long-Term Impact

Alexander Storozhuk

Procurement department and marketing team collaboration

How Can the Procurement Team Optimize Marketing Spend

How Can the Procurement Team Optimize Marketing Spend

Alexander Storozhuk

How The Attention Economy Is Changing B2B Content Strategies

How The Attention Economy Is Changing B2B Content Strategies

Alexander Storozhuk

Blue Flower

The Ultimate Guide to Advertorials: Best Practices & Examples

The Ultimate Guide to Advertorials: Best Practices & Examples

Alexander Storozhuk